Michael Brenner

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Michael Brenner is the CEO of Marketing Insider Group, former Head of Strategy at NewsCred, and the former VP of Global Content Marketing at SAP. Michael is also the co-author of The Content Formula, a contributor to leading publications like The Economist, Inc Magazine, The Guardian, and Forbes and a frequent speaker at industry events covering topics such as marketing strategy, social business, content marketing, digital marketing, social media and personal branding.  Follow Michael on Twitter (@BrennerMichael)LinkedInFacebook and Google+ and Subscribe to the Marketing Insider.

Emotional Analytics Represent the Next Step in Brand Development

The last time you had a great customer experience, how did you feel? When you last found a product that you truly, genuinely, loved, what was the sensation? Both of these things trigger reactions...

Human Analytics: Why HR Must be Data-Driven

Something is changing in human resources departments across the world. It is a case of out with the old and in with the new. The duties of these departments are the same as ever,...

Green Data Vis: Visualization And Environmental Issues

Data visualization has a job to do. It is here to provide insight and understanding; it is not designed to tell us what we want to hear, but rather to give us the inconvenient...

How Social Platforms Could Change The Way We Approach Business Intelligence

Back in January, a vision of the future surfaced across several Business Intelligence blogs. This was a future in which data and analytics are not static and inert but fluid, accessible and wieldable in...

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