Why Interactive Stories Bring People Into Your Story

Want to create unique, engaging experiences for your readers? Find out why interactive stories are great tools for marketers.

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Why Data Visualization + Storytelling Is Marketing Gold

Data visualization isn't enough to tell a brand story. Find out why data storytelling is the key to real marketing success.

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Visualizing The Buyer’s Journey For Sales and Marketing

Here's how to craft a buyer's journey that unites sales and marketing and delivers the right message at the right time.

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6 Ways to Tell Your Brand Story In Any Piece of Content

Every piece of content marketing you make reflects your brand story. Find out how to tell the right story every time.

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5 Easy Ways to Think Like a Data Scientist

While it’s easy to see the value in data analytics, many business owners struggle to be data-driven. The good news is you don’t need to be a data scientist to think like one. Data science is more of a mindset than a technical aptitude. While both are important, what separates good data scientists from great […]

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5 Simple Ways to Shape Your Content Through Your Culture

Need some fresh content marketing ideas? Let your culture be your inspiration. Here are 5 ways to turn your culture into great content.

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What 770,000 Tubes of Saliva Reveal About America

Yep, it's a Map of America’s Diversity using the genetic data from the analysis of saliva samples. Ancestry.com gathed the data from 770,000 salva samples. This unique map shows this country’s great migrations, the echoes of our...

How to Use Customer Feedback Analytics to Improve Customer Experience

Customer feedback is an opportunity to make your business better. Each individual customer complaint potentially represents a much larger sentiment. Therefore, it’s worthwhile to use data analytics to understand your customers’ experience and identify areas for improvement for your business. Collecting common customer feedback With social media and public review sites, negative brand sentiment can spread […]

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How To Create 101 Graphics in 24 Hours

Find out how we tackled the challenge to provide hundreds of data visualizations for LinkedIn's 2017 Workforce Report.

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5 Easy Ways To Create Narrative Images

What you did, do and will do - find your story You’re probably wondering what’s the backstory of the above image? Before we get to the backstory, this image offers an excellent exam...

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